Pakistani brands are known for their unique designs and ethnic prints that keep the nation mesmerized every season. Each new collection is rich with culture, color, and heritage, and that’s what makes Pakistani fashion special.
If you’re not familiar with the ins and outs of Pakistani fashion, here are some of the Top Women's Clothing Brands in Pakistan that you need to shop from in 2021.
Established in 2011, Al Karam is one of the fastest growing retail brands in Pakistan. Their collections include ready-to-wear, unstitched women's clothing, and haute couture which stays true to Pakistan’s culture, traditional, and ethnic patterns. Alkaram dresses display soft and often muted tones with classic ethnic prints with modern twists.
Anaya by Kiran Chaudhary is a luxury retail brand that sells exclusively lush and rich designs on premium fabrics. Anaya dresses collections are luxurious versions of old school bridal fashion with Pakistan’s favorite cultural color palette of pistachio, purple, red, yellow, and magenta.
Baroque is one of Pakistan’s top luxury retail brands that is true to its name. You can find ensembles of pure lawn suits in Pakistan, chiffon dresses, or more with intricate embroidery and beading that makes it look like something straight out of an antique luxury ballroom. The Baroque dresses color palette is perfect for princess fashion; pastel pinks, yellows, and blues.
Charizma is a fairly new face of retail fashion as the brand was established in 2012 but found its place in the industry quite quickly. Charizma dresses collection, full of exquisite chiffon and intricate beading, are ideal for someone who’s looking for delicate and modern evening Pakistani formal party wear dresses to drop jaws the moment they enter the room.
Established in 1953, Gul Ahmed is one of Pakistan’s top textile company that sells affordable clothing with absolutely no compromise on quality. Gul Ahmed has been the face of Pakistani fashion for many decades now and Gul Ahmed dresses collections include classic everyday wear with their signature touch of class and traditionalism.
Khaadi has been selling hand-woven, high end fashion to Pakistanis at an affordable rate since 1998. Khaadi products are mainly known for their designers’ ability to combine modern and traditional ideally. Khaadi dresses collections include khaddar dresses, lawn suits, and cotton dresses in the shade of yellow, gray, violet, and gold.
Established in 1999, the Lahore-based brand sells fashion for the classic, bold, and chic woman. Maria B became the face of luxury Pakistani fashion when they announced the incorporation of Swarovski crystals in their chiffon collections in 2017. When it comes to summer wear, winter wear and formal wear Maria B dresses are the top most favorite in Pakistan.
Sana Safinaz is another luxury retail brand that offers modern and bold patterns in their ready-to-wear collections in vibrant, rich colors. Sana Safinaz dresses include warm shawls in different traditional prints and motifs.
Sapphire is the first brand that comes to Pakistanis’ minds when it comes to luxury evening wear made from chiffon, organza, and silk in lush pastel shades. The brand is known for the high-end appearance of its Sapphire dresses because of the delicate beadings and embellishments on premium fabrics.
So Kamal has been selling premium lawn suits, cotton, khaddar, and linen dresses in Pakistan since 1954. The Lahore-based brand deals in modern prints at affordable rates with no compromise on quality for women of all ages and fashion senses.
One of the popular clothing brands in Pakistan, Bareeze exclusively deals with unstitched fabrics and suits for women. Having a separate line for men by the name of Bareeze Man, the brand has expanded its range. With dozens of stores located in 31 different cities of Pakistan, the brand has outlets in international cities of Dubai, Delhi, Sharjah, Saudia Arabia, Canada, Norway, Manchester as well as others. Dealing with casual and formal party wear dresses, you can shop different premium grade fabrics to get your outfit stitched in a size, as well as the style of your desire. The brand also possesses a shawls variety, as well as a bottoms collection, which will match and pair well with your Bareeze dresses.
In the business for decades, Firdous is a household name in Pakistan that is known for its quality, yet very affordable Pakistani women's clothing that women love to wear. Carrying one of the largest varieties of fabrics you can find, the brand features kurtis, two-piece suits, and three-piece ensembles. Firdous collections are designed for different seasons of Pakistan, providing you with different fabrics to wear year-round. Firdous dresses collections are created for casual wear, semi-formal wear, festive wear, and formal wear. With their gorgeous prints, attractive embroideries, and marvelous color selection, the outfits are hard to resist.
Sitara Textile Industries Ltd is one of the oldest clothing manufacturers in Pakistan that is working since 1956. Home to traditional designs, quality fabrics, and gorgeous hues, Sitara Studio is a flagship brand of the company. Offering products like clothing for women, men, and children, along with footwear, as well as home linen, the brand has got all your clothing needs covered. With a grand range to offer, you can choose from ready to wear dresses for women's and unstitched fabrics. Known for offering unmatched quality at reasonable rates, Sitara Studio has managed to make a great name for itself in the Pakistani fashion industry.
With over 65 store locations in Pakistan, Limelight is offering quality and affordable clothing since its launch in 2010. A home to diversity, the brand offers an extended assortment of products for women, including eastern wear, western wear, winter clothing in Pakistan, shoes, bags, accessories, scarves, shawls, and much more. Besides the women's collection, Limelight also offers clothing for men and kids. Known for its incredible sales and discounts, you can shop unstitched fabrics, as well as ready to wear Limelight dresses from the brand. Specializing in casual wear and formal wear, the range of fabrics, color variety, embroideries, prints, as well as embellishments is incredible.
J. is a brand by one of the most loved national personalities of Pakistan, Junaid Jamshed. Since its establishment in 2002, the brand has been getting immense attention and love. Currently having 100+ stores located all over Pakistan, the brand has 20 international stores in UK, Canada, USA, UAE, Qatar, New Zealand, as well as others. Featuring traditional wear for women, men, as well as kids, the brand also offers signature perfumes, along with grooming products. Offering a wide variety in terms of clothing, you can shop from unstitched fabrics, as well as ready to wear outfits.
The best thing about Pakistani fashion is that it’s ever-changing while still staying true to its roots of ethnic prints and cultural designs. These top Pakistani clothing brands are the best at capturing this combination of modern and traditional wear in their designs, which is why you should add them to your must-shop list in 2021.